“Grocery Brands Need To Work Harder” To Win You Back From Store Brands
Store brand sales keep rising, as deal-seeking shoppers seek alternatives to more expensive name brands.
Post Tagged with: "Private Label Products"
Bigger Discounts Tempt Brand-Loyal Shoppers To Switch
Larger discounts can get brand-loyal shoppers to switch to store brands.
Store Brand Shoppers May Never Switch Back
Shoppers who have switched to store brands say they may never go back to name brands, even if prices come down.
Your Shopping Cart Reveals a Dramatic Change in Our Grocery Shopping Habits
Store brand sales set a new record, accounting for one in five of all grocery purchases.
More Manufacturers Battle Store Brands With Coupons And Deals
Brand manufacturers are slowing price increases and offering more price promotions, as competition with store brands intensifies.
“The Store Brands Business Is Booming,” As Shoppers Seek More Savings
Shoppers are buying even more store brand products, so retailers are making even more of them available.
Brands Say Private-Label Purchasers Are Ready to Switch Back
Brand executives say shoppers are becoming more loyal to their products now, instead of switching to store brands.
Brands Beware: Higher Prices Send Shoppers Searching For Store Brands
New reports reveal the stores and product categories where store-brand sales are surging.
Buy This, Not That – And Save A Lot
A discount grocer makes bold price comparisons between its store brand products and the national brands it sells alongside them.
Store Brands’ Surge Could Mean More Name Brand Deals
Sales of store brands are up, putting pressure on national brands to offer more coupons and deals.
