What is it about new CEO’s and new philosophies when it comes to coupons? From fashion to food, from loads of coupons to no coupons, it seems the most popular turnaround strategy for a new boss is to reverse whatever coupon policy was in place under the old boss. The latest company to reverse course on coupons is Romano’s Macaroni[Read More…]
Post Tagged with: "Stein Mart"
Here’s some good news for couponers who have been compared to drug addicts at one department store – at least one of its competitors is more than happy to feed your habit. The Bon-Ton Stores are offering coupons galore, with no plans to let up. The Pennsylvania-based department store chain has more than 270 locations throughout the Northeast, Midwest and[Read More…]
One year into a plan to wean its customers off coupons, a national retailer says the plan is working. And no, we’re not talking about JCPenney. In November 2011, Jacksonville, Florida-based department store Stein Mart embarked on an effort to reduce coupon usage by half. “It became clear that we needed to make some significant changes to return our company[Read More…]
JCPenney famously abolished coupons. Stein Mart quietly did the same. But Bed, Bath & Beyond is clinging to coupons, even as it curses them. The home-furnishings company, known for its ubiquitous 20% off coupons, reported profits today that fell below analysts’ expectations. The CEO said the decline was “primarily attributed to an increase in coupons, due to an increase in[Read More…]