Worth Every Penny? Grocery Store Tries Rounding Off Prices
Here’s an interesting sales strategy – raise your prices by a penny, and advertise it as being a good thing. That’s what a French grocery chain is trying. Would it fly here in the U.S.? Carrefour Markets has launched a new campaign called “Les Prix Ronds” (“Round Prices”). 500 grocery products will have permanently rounded-off prices. For example, the store’s[Read More…]