Suspicious Shoppers Question Whether Store Brands Are Really Worth It
Shoppers’ increasing preference for less-expensive store brands appears to be waning.
Post Tagged with: "Private Label Products"
We Started Buying Store Brands Because We Had To. We’re Still Buying Store Brands Because We Want To.
As shoppers buy more private label products, a new report finds they may never go back.
Thrifty Shoppers Continue Choosing Store Brands
Sales of store brand grocery products have hit new highs and show no sign of slowing down.
Online Grocery Prices Plunge, As Amazon Offers New Affordable Alternatives
Amazon launches a new private label brand, in an effort to take on its grocery competitors.
Grocery Shoppers Love This Store, But Not Necessarily Its Store Brands
Walmart boasts the most store-brand sales, but a shopper favorite sells fewer store brands than anyone else.
Thrifty Shoppers Want More Coupons For Store Brands
Shoppers are buying more store brands, but want more deals to make them even more appealing.
Who Needs Coupons When There Are Even More New Store Brands?
Younger shoppers are more likely to seek out store brands – to save money, and just because they like them.
“Grocery Brands Need To Work Harder” To Win You Back From Store Brands
Store brand sales keep rising, as deal-seeking shoppers seek alternatives to more expensive name brands.
Bigger Discounts Tempt Brand-Loyal Shoppers To Switch
Larger discounts can get brand-loyal shoppers to switch to store brands.
Store Brand Shoppers May Never Switch Back
Shoppers who have switched to store brands say they may never go back to name brands, even if prices come down.
