Brands Urged to Offer More Coupons and Deals Online
A new report says many purchases are prompted by deals and coupons found online – so brands ought to offer more of them.
Post Tagged with: "Surveys"
Grocery Shopping: A Chore, or Something More?
A recent survey reveals how many of us like, and hate, grocery shopping – and how much we end up spending.
Costly Kids Turn Consumers Into Couponers
The next generation of shoppers isn’t much for couponing – until they start having kids. Then everything changes.
Study Suggests Fewer Sales and Coupons
As the economy improves, shoppers seem willing to pay more – so brands see an opportunity to start easing up on the deals.
Consumers Think Couponing is Too Darned Difficult
A new study finds that people think couponing is too difficult – so it suggests an entirely new and different way to redeem coupons.
How Coupons Can Kill Brand Loyalty – And on Which Products
A new survey shows which product categories we’re most likely to switch brands, given the right coupons and promotions.
Forget Gas Rewards, Give Us Cheaper Groceries!
A new survey finds a majority of shoppers want their supermarket to offer deals on groceries, in place of gas rewards programs.
Popularity Ain’t Everything: Why the “Favorite” Grocery Store Isn’t Necessarily the Best
A new survey names Trader Joe’s the country’s “favorite” grocery store, but several other stores outrank it in some key areas.
Apparently, No One Likes Their Nearest Grocery Store
New research finds that the majority of us are willing to drive twice as far from our nearest grocery store, to get to the one we prefer.
Study: Couponers are Brands’ Most Important Customers
A new survey of coupon users reveals how and why they clip coupons, and concludes that couponers are brands’ “most important consumers”.
