Coach Decides Coupons Aren’t So Bad After All
It’s been nearly six months since JCPenney killed coupons, nearly killing off its business in the process. Less publicized at around the same time, was the news that luxury handbag maker Coach made the same move, eliminating coupons at its factory stores. Since then, JCPenney has been forced to revise its new pricing strategy, but it’s not budging on coupons.[Read More…]