For years, store loyalty cards were lonely. Their only purpose in life seemed to be to give you access to sale prices, while non-card holding suckers had to pay full price. Then along came digital coupons, and it was love at first sight. The marriage of loyalty cards and digital coupons seemed a given – the cards were a convenient[Read More…]
We’ve heard by now, facts that back up what we’ve all seen – that the values and volume of coupons is down. But there are still insights to be gained from taking a close look at what coupons were offered, and used, over the past year. One report’s conclusion? We don’t like what we’re getting. It’s that time of year[Read More…]
Coupons for products are nice, but coupons off your total order can be great. Though you might want to ask the stores that offer them, how well those coupons are working out for them. If they haven’t gone of business yet, that is. Take the examples of two troubled grocery chains. With great fanfare, California-based Fresh & Easy has announced[Read More…]
