The Little Trick That Makes Coupons More “Shareable”
A surprising new study finds that we may respond better to lower-value coupons than more valuable offers.
Post Tagged with: "Studies"
Study Urges Stores to Offer Better Deals
A new study says grocers are investing too much in “failing” endeavors, and not enough in deals and promotions.
Self-Scan Turns Customers Into Criminals
Researchers say allowing us to scan and pay using our phones, will turn many of us into criminals.
Why Mobile Phone Users Crave Coupons
New research reveals surprising findings about what mobile phone users are really searching for.
Ibotta Users Like Yogurt, Love Glade and Spend Too Much on Booze
Ibotta analyzes millions of receipts, and uncovers some surprising facts about how and when we save, and spend too much.
How Clipping Coupons Makes You a More Adventurous Shopper
New research shows that digital and printable coupon users try more new products, and get them at much lower prices.
Want a Faster Checkout? Then Don’t Try This
A new method aimed at shortening your wait time at checkout, may not work as well as first thought.
Why Idaho Craves Little Debbie Coupons
An unusual study reveals the most popular coupon searches in each state.
Study Says Personalized Coupons Don’t Really Work
You may like personalized deals and coupons, but manufacturers might want to think again about offering them.
Shoppers “More Easily Swayed By Coupons” Than Ever Before
New research shows the “best” coupon is one with a lower value, multiple purchase requirements and a short expiration date.
