Why We’re Couponing Less, But Saving More
New statistics on coupon use show that we’re redeeming fewer coupons, but saving more money anyway.
New statistics on coupon use show that we’re redeeming fewer coupons, but saving more money anyway.
A new report shows that casual couponers are saving more – but not nearly as much as those who are serious about it.
Hope you enjoyed it these past few years, because “extreme couponing” is apparently dead. At least that’s according to a couple of new reports, which say marketers have managed to turn “extreme couponing” into just plain “couponing” again. Well, it was fun while it lasted. The pair of mid-year coupon reports, from NCH Marketing and Inmar, show that manufacturers have[Read More…]
Many coupon users believe that extreme couponers ruined everything. Their over-the-top exploits, celebrated on TV, caused retailers and manufacturers to crack down. Coupon policies got stricter, coupon redemption requirements got more complicated and coupon values went down. But if things don’t get better soon, it may not be extreme couponers’ fault anymore. You can blame casual couponers, who just want[Read More…]
Have you recovered from your Cyber Monday and Black Friday shopping experiences yet? The spending frenzy can make grocery shopping seem downright mundane in comparison. But what if grocery stores got in on the action? A recent report by the coupon processing company Inmar says Black Friday and Cyber Monday shoppers are hungry for grocery store deals as well. 61%[Read More…]
Coupons can come in handy when you don’t have a job, or an income. But once your employment situation improves, it’s time to toss the coupons and blow your money on full-priced groceries! Ok, so that’s not such a smart idea. But it’s happening. According to third-quarter statistics from the coupon processing company Inmar, coupon redemption plummeted nearly 23% compared[Read More…]
Today begins National Coupon Month, but don’t be disappointed if your friends and family forgot to buy you anything. It’s also National Chicken Month, National Yoga Month, National Potato Month, National Piano Month and National Biscuit Month – so they all have a lot of holiday shopping to catch up on. But seriously, National Coupon Month is an unofficial commemorative[Read More…]