Higher Prices, Fewer Promotions Send Loyal Shoppers Fleeing
A new report warns brands against offering fewer deals and taking shoppers’ loyalty for granted.
Coupons In The News
Shoppers Wonder Where the Deals Have Gone
About half of all grocery shoppers are unhappy with the coupons and deals they’re seeing lately.
More Big Changes Coming For Kellogg’s Family Rewards
Kellogg announces major corporate changes, which are likely to affect its Kellogg’s Family Rewards loyalty program.
Store Brands’ Surge Could Mean More Name Brand Deals
Sales of store brands are up, putting pressure on national brands to offer more coupons and deals.
Major Brands Pull Back on Paper Coupons
General Mills makes a deliberate shift to digital offers, as it cuts back on its once-plentiful paper coupons.
Retailers Say They Want to Offer More Deals – But Can’t
A new report finds a disconnect between what shoppers want, and what retailers think they want.
Lawsuit Claims Coke Rewards Program Is No Longer Rewarding
A disgruntled Coke customer sues the company over its unrewarding rewards program.
Coupons Can Turn One-Star Restaurant Reviews Into Five
A study shows one-star reviewers can become five-star customers, with the help of coupons.
17-Year Sentence For Leader of Another Drug Coupon Fraud Scheme
The leader of a fraudulent drug coupon scheme is sentenced to more than 17 years in prison for defrauding drug manufacturers out of $9 million.
Shoppers Want to Save – They Just Don’t Want to Clip Coupons
Most shoppers want to save money, but few are using coupons to do so.
