Marketers Fail to Meet “Heightened Demand For Coupons”
As coupon use continues to decline this year, marketers are urged to offer more and better deals.
Post Tagged with: "Coupon facts & figures"
Couponing Struggles to Bounce Back From a Difficult Year
The number of available coupons continues to decline so far this year, though not quite as sharply as last year.
Study: Shoppers Will Use Coupons They Actually Want
Most coupons never get used – but they might, if they’re good for items shoppers actually want.
Is It Time to Say Goodbye to Paper Coupons?
New coupon stats prompt more misleading headlines about the future of paper coupons.
Couponing Begins to Bounce Back – Sort Of
Coupons are becoming less plentiful, but they’re getting better – and consumers hope that trend continues.
A Notable First in a Rough Year for Coupons
As coupon distribution and redemption hit record lows, digital coupons mark an important milestone.
New Products Shun Old Coupons
New products are increasingly offering coupons digitally, instead of in printed coupon inserts.
Couponing During the Coronavirus: It’s Bad, But Could Have Been Worse
The number of available coupons suffers a sharp decline, in a tumultuous year.
The Year In Coupons: The Top Stories of 2020
New types of coupons, trouble for the old types, and the pandemic that changed everything – these were the top Coupons in the News stories of 2020.
Stop the Presses! Paper Coupons – And Digital Too – Are Still in Fashion
Couponing’s terrible year may have hit bottom, as the use of coupons – both paper and digital – starts to rebound.
