Study Suggests Fewer Sales and Coupons
As the economy improves, shoppers seem willing to pay more – so brands see an opportunity to start easing up on the deals.
Post Tagged with: "Surveys"
Consumers Think Couponing is Too Darned Difficult
A new study finds that people think couponing is too difficult – so it suggests an entirely new and different way to redeem coupons.
How Coupons Can Kill Brand Loyalty – And on Which Products
A new survey shows which product categories we’re most likely to switch brands, given the right coupons and promotions.
Forget Gas Rewards, Give Us Cheaper Groceries!
A new survey finds a majority of shoppers want their supermarket to offer deals on groceries, in place of gas rewards programs.
Popularity Ain’t Everything: Why the “Favorite” Grocery Store Isn’t Necessarily the Best
A new survey names Trader Joe’s the country’s “favorite” grocery store, but several other stores outrank it in some key areas.
Apparently, No One Likes Their Nearest Grocery Store
New research finds that the majority of us are willing to drive twice as far from our nearest grocery store, to get to the one we prefer.
Study: Couponers are Brands’ Most Important Customers
A new survey of coupon users reveals how and why they clip coupons, and concludes that couponers are brands’ “most important consumers”.
What We Buy, and What We Buy With Coupons, Are Surprisingly Different
A brand new breakdown shows what grocery products we’re most likely to buy, with and without coupons.
Study Confirms That Coupons Actually Do Work!
Coupons may not always be high-value and for products you want, but a new study confirms one thing – they still serve a very important purpose.
Report: We’re More Loyal to Bargains Than Brands
A new survey says a surprising number of us will grocery shop wherever the bargains are.
