Coupon Stats Prove That Lazy Couponers Save Less
A new report shows that casual couponers are saving more – but not nearly as much as those who are serious about it.
Post Tagged with: "Coupon facts & figures"
Extreme Couponing Is On The Rise – Just Not Here
Couponing is more popular than ever, with more shoppers using more coupons, and saving more money, than ever before. But wait – haven’t recent reports said that couponing is actually on the decline? Not across the pond. While extreme couponing is falling out of favor here in the U.S., shoppers are just catching onto the concept in the U.K. A[Read More…]
Reports Say the Era of “Extreme Couponing” is Over
Hope you enjoyed it these past few years, because “extreme couponing” is apparently dead. At least that’s according to a couple of new reports, which say marketers have managed to turn “extreme couponing” into just plain “couponing” again. Well, it was fun while it lasted. The pair of mid-year coupon reports, from NCH Marketing and Inmar, show that manufacturers have[Read More…]
Coupons Are Getting Much Better (But the Expiration Dates Still Stink)
When coupon use declined sharply last year, many observers (some, gleefully) declared it was the end of the era of extreme couponing. It was just a fad, a phase, and we would all just go find a new hobby. But perhaps it had something to do with the fact that the coupons themselves last year were lousy. Manufacturers don’t print[Read More…]
Go Figure: Couponers Shop More, Buy More, Save More
If you use coupons wisely, you can get a lot more for a lot less. That’s according to a recent study that examined the habits of coupon users. Seriously now, did we really need a study to tell us that? Despite its obvious conclusion, the study does offer some interesting insights about how coupon users compare to the average shopper[Read More…]
Couponing While Hungry Could Be Hazardous to Your Health
It’s something we’ve all heard, about the best way to stick to a healthy diet: don’t shop when you’re hungry. A new study shows there’s some truth to that. Throw coupons into the mix, and shopping while hungry could be even more hazardous to your health. The study, “Fattening Fasting: Hungry Grocery Shoppers Buy More Calories, Not More Food“, appears[Read More…]
Coupon Training for Cashiers? What a Concept
“We’ll take it – this time.” If you’ve ever been told that before, you know that little phrase can be like fingernails on a blackboard. It’s what cashiers and managers say to end a disagreement over a coupon, when they don’t want to admit that you’re right, but just want to make you go away. Now the industry may be[Read More…]
Have You Noticed? Coupons Are Getting Better
There’s been a lot of hand-wringing in the industry over the fact that fewer of us are redeeming coupons. And there’s been a lot of complaining from couponers that the value of available offers is going down. Put the two together, and you reach the obvious conclusion: we’re using fewer coupons, because the coupons are crummy. But an analysis of[Read More…]
We’d Eat Healthier, If Our Coupons Were Healthier
Do we eat junk food because there are so many sales and coupons for it? Or are there so many sales and coupons for junk food because we eat so much of it? A couple of recent studies suggest that we’d eat a lot healthier, if only we could get our hands on more coupons for healthier foods. In a[Read More…]
How Sneaky Marketers Can Manipulate Us With Coupons
Do you travel up and down every grocery aisle during each shopping trip, or make a beeline for only the items that are on your shopping list? If you’re a couponer, chances are you go to the grocery store with a plan, and stick with it. But researchers are studying some sneaky ways to throw us off our game, using[Read More…]
