Brands Say Private-Label Purchasers Are Ready to Switch Back
Brand executives say shoppers are becoming more loyal to their products now, instead of switching to store brands.
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Brands Beware: Higher Prices Send Shoppers Searching For Store Brands
New reports reveal the stores and product categories where store-brand sales are surging.
Buy This, Not That – And Save A Lot
A discount grocer makes bold price comparisons between its store brand products and the national brands it sells alongside them.
Store Brands’ Surge Could Mean More Name Brand Deals
Sales of store brands are up, putting pressure on national brands to offer more coupons and deals.
Thrifty Shoppers Switch to Store Brands
Out-of-stocks and higher prices result in soaring sales for store brand products.
Save Money While Saving the Earth, at Kroger
Kroger launches a new program that lets you recycle grocery packaging from the comfort of home.
Clash of the Coupons: How Stores and Brands Battle For Your Business
Couponing can get complicated when comparing national and store brands, according to a new study.
Store Brands Are Gaining Ground – And These Products Are More Popular Than Ever
Sales of store-brand products are on the rise, as some specific products see much faster growth than others.
Target Tries Going Downscale With New Super-Cheap Brand
Target introduces a new, lower-priced line of budget-friendly household products.
Thrifty Shoppers Spurn Coupons, Buy Private Label Products Instead
More grocery shoppers are turning to store brands to save money, instead of clipping coupons.
